Amstel Golf Club

Cranbourne, VIC.

Bate Design prepared a masterplan for the Amstel Golf Club on the opportunities available to increase traffic flow and revenue to the club.

Enhancing the member experience, improving circulation, and clarifying the offers for each customer group were the key points presented to the Club.

The concept relied predominantly on an improved wayfinding and signage programme throughout the venue, and updated and dynamic signage externally.